KIWIFRUIT


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A fruit from China

Contrary to popular belief, this small, downy fruit does not come from New Zealand, even if it does bear the name of their brown, downy bird, the kiwi.

It is, in fact, a fruit from the mountain forests of China. Kiwifruit grows in the wild on particularly robust vines from the genus Actinidia, which somewhat resemble grapevines. Kiwifruit, also known as “Chinese gooseberries”, are considered a delicacy and was relatively unknown in the world until the 18th century. Kiwifruit was brought to Europe at the beginning of the 20th century, principally for its beauty as an ornamental plant. However, it wasn’t until the 1960s that it was cultivated at a large scale, first in New Zealand, then in California, and then around the world. In France, this quirky fruit didn’t grace our plates until the 1980s.

 

Hayward: the star of the kiwifruit

The world champion of kiwifruit is the Hayward green kiwifruit, named after the New Zealand nurseryman who selected it in the 1920s. This decidedly original fruit can have many colours: in China, kiwifruit can be yellow or even red, with smooth or hairy skin, with the smallest being the size of a grape. In France, we have even developed our own varieties: the Oscar® Gold”, a yellow kiwifruit, the early-maturing Summerkiwi”, or the minuscule “Nergi®” baby kiwi. It is a baby that has grown up: 5 million boxes should be sold in 2017.

 

Worldwide production

1 million tonnes of kiwifruit are produced every year around the world. China leads the pack, followed by New Zealand and Italy. France is the third largest producer of kiwifruit in Europe and the sixth in the world. The French production, of which a third is exported, is concentrated in the south-west area, where 65% of production takes place. Kiwifruit is produced from November to May.

Kiwifruit is the 10th most purchased fruit in France, with inhabitants consuming around a billion kiwifruit every year.

 

Kiwifruit: a fruit with hidden virtues 

Kiwifruit is a winter fruit par excellence.

Kiwi is a little healthful champion: just one of these fruits has the recommended daily intake of vitamins C, B1, B2, iron, calcium, and provitamin A! It also has numerous trace elements. As if that weren’t enough, kiwifruit are ideal for good health and help with weight loss.

In short, the kiwifruit is not done surprising yet!

Some news

Kiwi and digestion

Kiwi and digestion

11 March 2019
Do you have digestion issues? Are you sometimes feeling a little bloated after a meal? Maybe you should grab a kiwi fruit! It has plenty of fiber and also contains an enzyme aiding digestion.  K...
Kiwi fruits: how to select and store them?

Kiwi fruits: how to select and store them?

18 February 2019
Do you really know how to choose and store kiwi fruits whether you want to enjoy them right away or wait a few days? Here are a few tips to pick the best Oscar® kiwis on the stalls. Select kiwi f...
Celebrate Chinese New Year with Oscar®!

Celebrate Chinese New Year with Oscar®!

04 February 2019
In 2019, Chinese New Year celebrates the Earth Pig. For this special occasion, Oscar® is pleased to present its new packaging! Find out more about this year's celebrations... Chinese New Year, als...
Kiwi: sweet and salty recipes

Kiwi: sweet and salty recipes

22 January 2019
Have you ever tried kiwi fruits in your daily recipes? Well, you should! This is actually a great way to try new flavors… Have a look at these 3 delicious recipes made by Oscar® kiwi. You probab...
DIY: homemade kiwi scrub and mask!

DIY: homemade kiwi scrub and mask!

07 January 2019
Have you ever tried a DIY kiwifruit scrub? This is actually a natural and nice way to pamper your skin. The good news is that you can try to do it with a kiwi fruit as it has many benefits. Lets find ...
Essential winter vitamins with Oscar® kiwi!

Essential winter vitamins with Oscar® kiwi!

19 December 2018
Winter is here and it won’t bring us down! Lack of sunlight, tiredness and viruses are part of this cold season. Fortunately, there are tips to wipe out the winter disorders with Oscar® Kiwi. Ready...

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