MARKET PLACE


Today, the Oscar kiwi is omnipresent in the international marketplace.

Primland sells 15,000 tonnes year-round! At 35 years old, this small green fruit continues its rise in the world. In the agri-food sector, the Oscar kiwi contributes to the standing of French businesses in China. For more than 20 years, the Chinese have been eating our kiwifruit!

This is a success story from the Landes that owes nothing to chance. It can be explained by the quality of Oscar kiwis as well as their double certifications, Red Label and PGI. Going deeper, there is also company dynamism and a team spirit that goes from the beginning of the production and marketing chain to its end.

It’s no surprise that it is so highly classified today! The international company dynamism of PRIMLAND has allowed it to enter into the Top 100 of French exporting companies, a ranking established in July 2015 by the L’Expansion economics magazine. In it, Primland is ranked 70th of all French exporting businesses in all categories.

This economic performance allows our farmers to benefit from the dynamism and business experience of Primland. Primland’s proximity with the market allows it to better define customer expectations and to design the supply of tomorrow.

Kiwifruit has become the 10th most purchased fruit in France according to Interfel (the trade association for fresh fruits and vegetables). Every year, the French consume about a billion kiwis, or 1.2 kilos per person per year.

This offers excellent prospects for a larger opening on the international and export markets.

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Some news

Oscar Kiwi ready for a new season

Oscar Kiwi ready for a new season

23 October 2018
Just be a little patient, the new Oscar Kiwi season is approaching! Only a few weeks and our delicious kiwi fruits will be ready to reach the stores… and your plates. The Oscar kiwi team is working ...
Kiwi: 3 healthy autumn recipes

Kiwi: 3 healthy autumn recipes

28 September 2018
As days are getting shorter, you might need some healthy tips to boost your energy. That's why we have made 3 kiwi fruit based recipes to help you beat the autumn blues and get more vitamins! The ...
Get in shape for spring with Oscar kiwi!

Get in shape for spring with Oscar kiwi!

24 April 2018
Want to get your weight under control before summer comes up in a few weeks? Eating kiwi fruit could be very helpful. Get a glimpse of all the benefits! Taking advantage of seasonal changes to rea...
Appetizer: 3 kiwifruit recipes for summer!

Appetizer: 3 kiwifruit recipes for summer!

09 July 2018
Want to try new delicious appetizer's ideas for the summer? Have a look at these simple, fresh and healthy recipes made by Oscar Kiwi… Just for you!   Kiwifruit & Smoked Salmon Verrin...
Kiwi, the best fruit for athletes!

Kiwi, the best fruit for athletes!

12 June 2018
With the Football World Cup in everyone’s minds, it's time to put your sneakers on... You’re already aware of the many daily kiwi fruits benefits, but did you know they were also great for athlete...
Kiwi fruit: benefits and recipes for children!

Kiwi fruit: benefits and recipes for children!

15 May 2018
Promoting fresh fruits and vegetables consumption is a priority for all parents even though it is not easy everyday! Oscar kiwi gives you some tips and recipes to make it a habit. Kiwi fruits bene...

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