PRIMLAND
PRIMLAND kiwifruit
Oscar is Primland’s flagship kiwifruit. However, the company also sells kiwis harvested in the Rhône, the Lot and the Garonne Valleys, and in Corsica.
Primland is a corporation created by farmers’ cooperatives in 1995. Its mission is to market the products of member farmers’ products at the best price. Members include SCAAP Kiwifruits de France, Landadour Kiwi, SCA Vallée du Lot, Agrucorse, and Lorifruit.
PRIMLAND in Numbers
It’s not a surprise that it is the largest French operator in terms of production and sales of kiwifruit!
- €30 million total sales in 2015.
- On the market 12 months of the year,
- 200 clients in 35 countries.
Primland offers its clients a supply of fruits that responds to new consumption trends.
Fifteen years ago, to respond to year-round demand, Primland has created a subsidiary in Chile. This subsidiary allows it to continue its kiwifruit offerings in the off-season.